Our Story
We're on a mission to help
every local business answer every customer
Reputoo started with one insight: local businesses lose customers they never even hear from — the missed call, the message answered a day late. We set out to fix that, on the channel every customer already has on their phone, and on the phone line itself.
2024
Founded
357
AI calls answered
36
Languages supported
Official
WhatsApp Business API
Why We Built This
The problem we couldn't ignore
In 2023, our founder was helping a dental clinic in Pune with their digital marketing. The clinic had excellent patient outcomes and genuinely great service. But their Google rating was 3.8 ★ — while a competitor with visibly worse reviews from patients was sitting at 4.7 ★ with 400+ reviews.
The difference? The competitor had systematically collected reviewsfor years. Our client hadn't asked a single patient to leave a review.
A simple WhatsApp automation was built to ask satisfied patients for reviews. Within 60 days, the clinic went from 3.8 to 4.4 ★ and new patient inquiries from Google Maps increased 40%.
That was the founding insight of Reputoo: small businesses lose to whoever answers first. Today the product is broader than where it began — WhatsApp marketing, AI agents that answer on chat and on calls, and commerce automation — but the idea is the same. Businesses without a marketing team should not lose the customer who reached out.
What We Believe
Our values
SMB-first
We build for the dentist, the car dealer, the restaurant owner — not enterprise. Every feature gets asked: "Does this help a 10-person business grow?"
Global-first
WhatsApp has 2B+ users worldwide. We build for every business that communicates with customers — in 36 languages, on chat and on calls.
Compliance-obsessed
We never compromise on Meta Policy or GDPR. Protecting customers from regulatory risk is non-negotiable, even when it makes features harder to build.
Outcomes over features
We measure success in calls answered, appointments booked, and revenue attributed — not features shipped or messages sent.
Journey
How we got here
Founded in Pune — building on the WhatsApp Business API for local businesses
WhatsApp broadcast campaigns, drip sequences and shared team inbox shipped
Revenue attribution + Shopify and WooCommerce commerce automation launched
Vajra AI agents live — Sales, Support and Booking, on WhatsApp and voice calls
Voice agent handling real inbound calls in 36 languages with streaming speech recognition
The Team
Who builds Reputoo
The Founder
Founder & CEO
Previously built growth systems for 50+ SMBs across India and Southeast Asia. Obsessed with local business reputation.
Priya Agarwal
Head of Product
8 years in SaaS product. Shipped products used by 500K+ users across India and SEA.
Arjun Mehta
Lead Engineer
Ex-Razorpay. Built high-scale WhatsApp infrastructure processing 10M+ messages/day.
Divya Nair
Head of Customer Success
Helped 200+ businesses get their first 50 Google reviews in under 60 days.
We're hiring! Join us in building the future of local business growth.
View Open RolesReady to grow with Reputoo?
Put an AI agent on your WhatsApp and your phone line — it answers, books and follows up.